This May, Pearson Candy Company of Saint Paul, Minnesota is celebrating 100 years of sweet success! This is an employee-owned enterprise specializing in Salted Nut Rolls, Bun Bars, Mint Patties, and my forever favorite, the Nut Goodie.

In The Beginning
According to a company press release, “Originally founded by three Pearson brothers as a candy distribution firm, the company soon began manufacturing its own candy. The Nut Goodie made its debut in 1912 as a premium 5¢ candy bar. In 1933, the Salted Nut Roll debuted and for a brief period was called “Choo Choo Bar” to distinguish itself from other Nut Roll items available at the time. The 1951 acquisition of Trudeau Candy brought the 7-Up candy bar and Mint Patties to Pearson’s line. The Pearson family retained ownership of the company until 1968 when it was sold to ITT/Continental Baking (NY). In 1979, the company was then sold to The Confections Group and the 7-Up candy bar was discontinued. In 1985, the company was purchased by two employees who once again gave the company and its products the attention deserved. The Bun Trademark was acquired from Clark Bar America in 1998. These Bun cluster items were a natural compliment to the Nut Goodie and offered expansion into additional markets.” (complete history here, click on “About Pearson’s”)
Employee Ownership
In 1985, the company was purchased by two employees, Larry Hassler and Judith Johnston. They currently serve as the CEO and COO, respectively. Revitalizing the core products of the company brought Pearson’s from the brink of doom to profitability by 1992. Revenue is in excess of $40 million (USD, 2008) and 170 employees work on three production lines to continue producing local, regional and national favorites. The Salted Nut Roll and Mint Patties account for approximately 80% of sales. (I guess I need to start buying more Nut Goodies! ed.)
What’s Next?
What’s next for Pearson’s? Nada. They plan to keep making these candy bars just right for another 100 years. This is a refreshing strategy in a business that brings us frosted, un-nutted, almondized, multiple chocolate types line extensions to products that were just fine as originals.
_______________
What would your business be like if you didn’t pursue innovation by creating something new, but thought of innovation as making your current products the best there is?
Joe Raasch :: Apr.05.2009 ::
Employee Engagement, Innovation ::
No Comments »